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Wednesday, July 14, 2010

Prima Edizione Frequently Asked Questions...

*for illustration purposes, not the Prima Edizione

This FAQ was provided by Fiat NA to clients who signed up to reserve a Fiat 500 Prima Edizione during the Fiat Lancia Unlimited car clubs national convention last week. Members of the car club (the largest Fiat club in the US) attending the convention were exclusively given the first chance to purchase a new Fiat 500 in appreciation for 27 years of loyalty to the marque.

Remember, there are still cars left, so go to and sign up to get notified when the order bank opens back up!

Q: When will I be notified of dealer locations and pricing?

A: Dealer location and pricing will be announced by no later than December 31, 2010.

Q: When will my Fiat 500 Prima Edizione be available for pick-up?
A: The delivery is expected to be made no later than March 13, 2011. However, delays in manufacturing and shipment are possible due to quality control and other reasons. If delivery is not possible, you will be notified of the new date at which time you will have the option to accept the new date or decline for a full refund per the terms of your retail sales agreement.

Q: Where will my Fiat 500 Prima Edizione be available for pick-up?
A: Vehicle availability is limited to select authorized dealers in select states only. Fiat cannot guarantee that an authorized dealer will be located in a convenient location to you or even your state.

Q: Is there a limit to the number of vehicles I am able to reserve?
A: Yes, the limit is one per household. The potential buyer must also provide a unique email address as well as mailing address.

Q: Can a reservation be transferred, traded, or resold?
A: No. Your name, as listed on the reservation, must match the name on the new vehicle delivery report.

Q: Does the $500 reservation fee count toward the final purchase price of the vehicle?
A: Yes, the reservation costs are applied to the final purchase price.

Q: Is the $500 reservation fully refundable?
A: Yes, the reservation will be refundable at any time up to the date of purchase.

Q: Is it possible to order my Fiat 500 Prima Edizione with an automatic transmission?
A: No. The Fiat 500 Prima Edizione is only available with a manual transmission.

Q: What order are the vehicle numbers reserved in?
A: The numbers will be reserved on a first-come, first-serve basis.

Q: Does the location of the mailing address provided affect my eligibility?
A: Yes, reservations must be placed under a U.S. mailing address. Addresses outside of the U.S. will not be accepted for this program.

Q: I live in Canada, when will I be able to reserve my vehicle?
A: Please visit and place your name on the mailing list for more information. You will be notified if and when a reservation program becomes available in Canada.

Q: The first round of reservations has been filled, when will this program be available again?
A: For information regarding future reservations please sign up to “learn more.”

Q: What do I do if all 500 vehicles are sold out?
A: Enter your name and email address in the “Priority List” and you will be notified if one becomes available.

Q: What type of warranty will Fiat offer?
A: Warranty information will be available at a later date.

Q: I have changed my mind, is there a way to retract or cancel my reservation?
A: Should You choose to cancel your reservation, your Reservation amount of Five Hundred Dollars ($500) will be completely refunded by visiting the web site and selecting the “Cancel Reservation” option. Reservations can also be canceled by calling 1-888-CIAOFIAT where a customer service representative will process Your refund on Your behalf. Cancellations can be made up until the time that a purchase agreement is signed.

Q: Is there a way to change my vehicle configuration after placing my reservation?
A: Changes can be made when the dealer contacts you to finalize the order.

Q: I am interested in making a reservation, when will this be available again?
A: You may sign up to be notified of future promotions and offerings at

Provided by an anonymous source ;)


Rusty said...

wow awesome info chris, the ciaofiat website needs to treat us with an update said...

Hi Rusty,

Soon, very soon we'll be getting more info. Time is flying and the year is halfway over, I think September is going to be an interesting month for us...

Anonymous said...

so... if all of these people were given the opportunity to reserve a car, they must have been given some details about the cost, options, etc... Someone must have leaked some info by now... said...

Anonymous said...

"so... if all of these people were given the opportunity to reserve a car, they must have been given some details about the cost, options, etc... Someone must have leaked some info by now..."

Hi, the FAQ in the above post is all the info people had when they placed their order. That, plus the cars come in Red, White and Grey, have Prima Edizione badging, sequential numbers and the sunroof and block heater are optional. That's it. I was there and it's true.

I would say many of the people at the club dinner were hardcore Fiat fanatics. Most, like myself, have been waiting to buy a Fiat for the past 27 years.

We know cars, know Fiat and have been reading about the 500 for the past 3 years. Plus, we were given the right of refusal, so jumping at this chance was no problem.

It really was a once in a lifetime opportunity. You can still be part of this, just sign up at!

Anonymous said...

Any word on whether the white version is the 'funk white' or just plain white? said...

Anonymous said...
"Any word on whether the white version is the 'funk white' or just plain white?"

No word...yet;)