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Thursday, November 1, 2018

Fiat Brand Sales for October 2018

Fiat 500 in Autumn

Fiat brand October sales numbers are in and show a 34 percent decline compared to the same month last year. In October, Fiat sold a total of 1,151 cars compared to 1,769 last year. While October sales of the 500L MPV and 500X crossover were better than September's,  Fiat sales overall are running 43 percent behind last year.


Micah Diaz and Hoonigan Abarth


October Fiat News
Micah Diaz of Corona, California was crowned the newest Hoonigan ambassador for the Fiat and Hoonigan brand. The two companies have teamed up for a second year in a row to celebrate the culture of motorsport.


This year’s grand prize was a track-ready Fiat 124 Spider Abarth heavily modified by the Hoonigan team. Among hundreds of entries, 10 finalists were put through a number of driving challenges over five episodes posted on YouTube in various FIAT models: the Fiat 500 Abarth, Fiat 124 Spider Abarth, and (in the ultimate challenge) a Fiat 124 Abarth Rally Car - FIAT’s factory-built race car. You can watch the videos here:












Fiat Brand Sales in the United States January through October 2018
Fiat 500Current MonthLast YearVol ChangeCurrent YTDLast Year YTDVol Change
Oct
500
500L
500X
124

    528
    96
    308
    219
    1,151

 801
 159
 561
 248
  1,769

  -34%
   -40%
   -45%
   -12%
   -35%

    4245
    1327
    4529
    3134
    13,235

        11236
       1426
       6436
          3923
        23021

    -82%
   -7%
    -30%
    -20%
    -43%
Sept
500
500L
500X
124

    529
    84
    286
    286
    1,185

 1016
 209
 638
 343
  2,206

  -48%
   -60%
   -55%
   -17%
   -46%

    3717
    1231
    4221
    2915
    12084

        10435
       1267
       5875
          3675
        21252

    -64%
   -3%
    -28%
    -21%
    -43%
Aug
500
500L
500X
124

    563
    136
    332
    343
    1,374

 937
 141
 660
 382
  2,120

  -40%
   -4%
   -50%
   -10%
   -35%

    3188
    1147
    3935
    2629
    10,889

        9419
       1058
       5237
          3332
        19046

    -66%
    8%
    -25%
    -21%
    -43%
July
500
500L
500X
124

    363
    107
    378
    392
    1,240

 1026
 171
 597
 450
  2,244

  -65%
   -37%
   -37%
   -13%
   -45%

    2625
    1011
    3603
    2286
    9,525

        8,482
       917
       4577
          2950
        16926

    -69%
    10%
    -21%
    -23%
    -44%
June
500
500L
500X
124

    354
    157
    514
    401
    1,426

 995
 184
 553
 510
  2,242

  -64%
   -15%
   -7%
   -21%
   -36%

    2262
    904
    3225
    1894
    8,285

        7,456
       746
       3980
          2500
        14682

    -70%
    21%
    -19%
    -24%
    -44%
May
500
500L
500X
124

    264
    184
    568
    425
    1,441

 1240
 163
 703
 564
  2,670

  -79%
   13%
   -19%
   -25%
   -46%

    1908
    747
    2711
    1493
    6,859

        6,461
       562
       3427
          1990
        12440

    -70%
    33%
    -21%
    -25%
    -45%
April
500
500L
500X
124

    335
    168
    564
    337
    1,404

 1201
 115
 758
 465
  2,539

  -72%
   46%
   -26%
   -28%
   -45%

    1644
    563
    2143
    1068
    5,418

        5,221
       399
       2724
          1426
        9770

    -69%
    41%
    -21%
    -25%
    -45%
March
500
500L
500X
124

    439
    173
    607
    325
    1,544

 1671
 106
 726
 419
  2,922

  -74%
   63%
   -16%
   -22%
   -47%

    1309
    395
    1579
    731
    4,014

        4,020
       284
       1,966
           961
        7,231

    -67%
    39%
    -20%
    -24%
    -44%
Feb
500
500L
500X
124

    416
    118
    484
    223
    1,241

 1131
 72
 640
 302
  2,145

  -63%
   64%
   -24%
   -26%
   -42%

    870
    222
    972
    406
    2,470

        2,349
       178
       1,240
           542
        4,309

    -63%
    25%
    -22%
    -25%
    -43%
Jan
500
500L
500X
124

    454
    104
    488
    183
    1,229

 1218
 106
 606
 240
  2,164

  -63%
   -2%
   -19%
   -24%
   -43%

    454
    104
    488
    183
    1,229

        1,218
       106
       600
           240
        2,164

    -63%
    -2%
    -19%
    -24%
    -43%



Source:FCA US LLC
Images: FCA

Sources: FCA US LLC.

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