Posts

Kuniskis Back Running Fiat USA
Tim Kuniskis, former Head of Fiat Brand North America from 2011 - 2013 and current Head of Dodge among other jobs, has been reappointed to his old position running Fiat USA. He …

Stoicevich Named Head of Fiat Brand for North America
Jason Stoicevich has just been named the new Head of Fiat Brand in North America, replacing Tim Kuniskis who takes over running the Dodge Brand. The change is the result of a m…

New Head of Fiat Brand for North America Named
Monday, Chrysler named a new Head of the Fiat Brand for North America. Timothy Kuniskis takes over for Laura Soave, who left the Company to pursue other opportunities. Kuniskis…

Fiat's Laura Soave Receives Helle Nice Award
Laura Soave, Head of Fiat Brand North America, has received another award. This time it is the Hellé Nice Foundation's award for "pushing boundaries" for women in th…

Fiat Head Laura Soave Honored with Prestigious “La Bellissima America” Award
Laura Soave was honored last Friday with the “La Bellissima America” (America the Beautiful) award. The prestigious award is presented by the Italian American Museum and is given…

It's Official - Fiat is Back!
The first new Fiat sold in the United States in 27 years was delivered at Criswell's Fiat of Gaithersburg Studio earlier today. The delivery officially marked the return of F…

FIAT 500 Prima Edizione "Numbers"
In appreciation for its loyal fans, Fiat USA has created a series of short films involving some of the Fiat 500 Prima Edizione owners. The films celebrate and highlight the pass…

Fiat's Laura Soave at the Geneva Motor Show
Fiat North America's dynamic leader, Laura Soave, did a quick interview yesterday at the 2011 Geneva Motor Show. She talks about Fiat returning to North America and announces …

Fiat 500 Prima Edizione UPDATE: Shipping
Fiat 500 Prima Edizione reservation holders received another email from the Head of Fiat North America, Laura Soave. This time, she shared photos of the Prima Ediziones being loa…

Fiat 500 Prima Edizione UPDATE: Bodywork
Laura Soave, head of the Fiat Brand in North America, sent out another update to Fiat 500 Prima Edizione owners. This time we get treated to seeing the car's body being assem…

Behind the scenes at the Fiat 500 Press Event
During the last few weeks of January, 2011, Fiat North America hosted a press event for the media. For those lucky enough to be invited, we were treated to discussions hosted by…

Fiat 500 Prima Edizione UPDATE: Seats
The following was a message sent to Fiat 500 Prima Edizione owners Monday night. It is from Laura Soave, Fiat North America Head, sharing an update on the Prima Edizione cars: …

Fiat at Detroit: Laura Soave interviewed
If there are any doubts about the appeal of the Fiat 500, a dealer has already taken 80 orders for the car, without even having a car to show. Laura Soave, Head of Fiat North Amer…

Fiat North America CEO Laura Soave speaks
Here are two interesting interviews of Laura Soave done by the Detroit Free Press this past week. They give some background on how she was chosen to lead Fiat's re-introducti…

2012 Fiat 500 Launch at the 2010 LA Auto Show
If you missed the launch of the 2012 Fiat 500 at the LA Auto Show last Wednesday, November 17, here's the video to enjoy. Courtesy of Chrysler Media

Fiat North America President Laura Soave interviewed
Fiat NA President Laura Soave with Sergio Marchionne, Chrysler/Fiat Italy CEO Here is a great interview of Fiat North America CEO Laura Soave on Autoline Detroit (one of my favo…

Head of Fiat North America comments on the 500 Prima Edizione
Laura Soave, Head of Fiat Brand North America, has commented on the sell out of the Fiat 500 Prima Edizione on Chrysler's blog. “It’s important that the Fiat enthusiasts an…