Posts

First Drive of the 2012 Fiat 500
Road & Track magazine has posted a first drive impression of the 2012 Fiat 500 on their site. Rest assured, this positive review will be the first of many here in the US. H…

Fiat North America CEO Laura Soave speaks
Here are two interesting interviews of Laura Soave done by the Detroit Free Press this past week. They give some background on how she was chosen to lead Fiat's re-introducti…

New 2012 Fiat 500 e-Brochure available online
Fiat North America has posted a new e-Brochure on fiatusa.com. Come check it out here: 2012 Fiat 500 Brochure Don't forget to keep checking FiatUSA for site updates. T…

Fiat 500 makes "10 reliable cars that refuse to die" list
MSN posted an article on 10 cars that refuse to die . Number six on the list is the Fiat 500, made from 1957-1975. Readers of this blog already know the history of this legendary…

Merry Christmas and Happy Holidays from Fiat500USA
Merry Christmas and Happy Holidays to all! In appreciation for everyone who has made Fiat500USA.com popular, I am opening up my photo archives to the public. Currently the archive…

Christmas gift from Fiat North America
Fiat sent out an early Christmas gift to folks that reserved the 500 Prima Edizione, a limited edition, numbered poster and a holiday greeting from Fiat Brand North America Head,…

Fiat 500 Press Kit sells for unprecedented price
The Fiat 500 is poised to take America by storm. When was there a $15,000 car that had a press kit so sought after enough to command $275? That is what a recently auctioned off F…

Latest news about the Fiat 500 Prima Edizione
The following was just emailed to folks who reserved a Fiat 500 Prima Edizione: Dear Christian Vitale, Prima Edizione Numero 29: With 2011 right around the corner, so too is…

The 2012 Fiat 500: Improved and Refined (part 2)
This article is part two of an earlier post where we began examining the differences and improvements of the 2012 North American Fiat 500 over the European version (read part one…

Criswell Fiat to receive new Fiat 500 within week
Criswell Fiat of Gaithersburg, Maryland will receive one of the first Fiat 500 demo cars in the country. Fiat sales manager, Giles Bibic says the car should arrive very shortly, …

Fiat 500 to show up in January
Fiat spokesman, Ariel Gavilan, has been quoted in the Florida newspaper, Sun Sentinel saying: "... every dealer should have a 500 on display by the end of January, or ear…

New Fiat 500 Dealers Enthusiastic After Meeting
Yesterday, December 13, Fiat USA held "Fiat Immersion Day”, the first in a series of business meetings for Fiat dealers. The meeting took place at Fiat USA's headquarter…

Fiat 500 Newspaper Pullout
Fiat USA treated newspaper readers throughout the country with an advertising pullout for the Fiat 500 this past week. The pullout is a teaser ad that gives a glimpse of the car …

New Fiat 500 Launch Video
A great new launch video was posted on Fiat USA's Youtube channel*. Lots of details and the lovely Laura Soave giving an overview of the new Fiat 500... * Sadly, Fiat U…

The 2012 Fiat 500 Press Kit
Efficient, elegant, useful, the design of the Fiat 500 can be described many ways. You would expect no less from the design of its very own press kit, which deserves special ment…