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Thursday, January 4, 2018

Fiat 2017 North American Sales Total 41,329

Fiat at LA Auto Show


Fiat sales in North America (USA, Mexico, and Canada) reached a total of 41,329 units in 2017 compared to the 44,460 sold the previous year. Sales last year of 500, 500X and 500L models in the US and Mexico were down, with just the 124 Spider showing an increase mainly due to the car being introduced halfway through 2016. In Canada, 500X and Spider sales were up for the year.

2017 Fiat 500 Pop


The Fiat brand sold 26,492 cars in the US during 2017, 19 % less compared to 2016. Fiat sales in Mexico set a record, totaling 12,498, a 33 % increase over the previous year. It should be noted that Fiat Mexico sells a variety of models besides the 500 series and Spider and this increase in sales is due to these other models. Canadian Fiat sales totaled 2,359, off just 1 % from 2016's total of 2,355 cars.

Fiat USA Sales: 26,492
Fiat Brand Sales in Canada: 2,339
Fiat Brand Sales in Mexico: 12498
Total: 41,329


Fiat 500 Sales
The model breakdown in the US shows that there was a total of 12,685 Fiat 500 hatchback, Cabrios and Abarth sold in 2017. This number is down 18 % compared to 2016's figure of 15,437 cars.

In Canada, there were 840 Fiat 500s sold in 2017 compared to 1,028 in 2016. Fiat 500 sales in Mexico were 440 during 2017 versus 1,821 in 2016.

2018 Fiat 500L


Fiat 500L Sales
Despite the fact that Fiat 500L sales in the US have been up for the last four months of the year, the
Fiat 500L sales in the US for 2017 totaled 1,664, down 47 % compared to 2016's figure of 3,118 cars.

Fiat sold 42 500L MPVs in Canada last year versus 303 sold in 2016. In Mexico, 143 500L's were sold last year versus 338 in 2016.

Fiat 500X Sales
Fiat 500X sales totaled 7,665 last year, down 35% compared to 2016. In Canada, Fiat sold 856 500X crossovers, which is up 26 % over the 766 total sold in 2016. Mexican sales of the 500X in 2017 amounted to 143 cars, compared to the 491 units sold in 2016.

Fiat 124 Spider


Fiat 124 Spider
Sales of the Spider totaled 4,478 units last year, an 81% increase over 2016's total. It should be mentioned last year marked the Spider's first full year of sales as the car was introduced halfway through 2016. There were 601 Spiders sold in Canada, a 133% increase over 2016. Surprisingly, Spider sales in Mexico for 2017 tallied just 6 compared to the 3 sold the year before.

Fiat 500X and 500 Cabrio


Looking Forward
The 2018 model year brings refinement and enhancements to the 500l, 500X and Spider model ranges. The 500L, in particular, has been given a redesign with an upmarket look. The 500X crossover gets some new colors, and a special edition called the Urbana that sports unique trim and an enhanced infotainment system.

The 124 Spider model range also gets some new colors and more flexibility when ordering and combining options. Fiat dealers are now taking orders for the 2019 Spider which offers increased content on the base Classica edition compared to 2018, plus new striping options. Abarth Spider fans will be happy to hear that the 2019 Abarth Spider will now have an Abarth logo on the steering wheel replacing the Fiat logo used in previous years.


2018 Fiat 500
Conspicuously absent from 2018 model year news is information on the 2018 500 hatch, Cabrio, and Abarth models. Initially, we were given information last Spring saying 2018 would bring changes that would make a 500 enthusiast happy and to look for the car arriving in the second quarter of 2018. However, details have been carefully guarded, and insiders say there likely won't be any announcements or unveilings until after the Chicago Auto Show or later.

A clue was published on the Fiat 500 USA Forum that shows all 2018 Fiat 500 models coming with a 135 hp turbocharged engine. This information comes from a brochure published on the Fiat USA website and subsequently and immediately taken down. We can get no confirmation at the moment if that is correct or not.



Fiat 500 production for the NAFTA region for the 2017 model year ended in Toluca, Mexico in August of last year.* Rumors have it that 500 production for North America will resume at the Tychy plant in Poland, where the European 500 is manufactured. However, there has been no announcements or information leaked out as to when North American production will begin. If a new 2018 500 is to arrive in Spring, it seems likely we would have heard something by now. It will be curious to see how this plays out. Obviously, we will watch very closely and bring you details as soon as we can.




Fiat Brand Sales in the United States, January - December 2017
Fiat 500Current MonthLast YearVol ChangeCurrent YTDLast Year YTDVol Change
Dec
500
500L
500X
124

    687
    111
    673
    283
    1,738

 1,411
 102
 843
 250
  2,606

  -53%
   9%
   -20%
  15%
   -33%

    12,685
    1,664
    7,665
    4,478
    26,492

       15,437
       3,118
       11712
          2475
       32,742

    -18%
    -47%
    -35%
    81%
    -19%
Nov
500
500L
500X
124

    782
    127
    556
    288
    1,733

 1,147
 96
 822
 350
  2,415

  -32%
   32%
   -32%
  -23%
   -28%

    12,018
    1553
    6992
    4191
    24,754

       14,026
       3,016
       10869
          2235
       30,136

    -14%
    -49%
    -36%
    88%
    -18%
Oct
500
500L
500X
124

    801
    159
    561
    248
    1,769

 1,276
 119
 783
 444
  2,622

  -37%
   34%
   -28%
  -44%
   -33%

    11236
    1426
    6436
    3923
    23,021

       12,879
       2,920
       10047
          1875
       27,721

    -13%
    -51%
    -36%
    109%
    -17%
Sept
500
500L
500X
124

    1,016
    209
    638
    343
    2,206

 1,481
 103
 839
 490
  2,913

  -31%
   103%
   -24%
  -30%
   -24%

    10435
    1267
    5875
    3675
    21252

       11,603
       2,801
       9,264
          1431
       25,099

    -10%
    -55%
    -37%
    156%
    -15%
August
500
500L
500X
124

    937
    141
    680
    382
    2,120

 1,246
 131
 899
 460
  2,736

  -25%
   8%
   -27%
  -17%
   -23%

    9,419
    1058
    5237
    3332
    19046

       10,122
       2,698
       8,425
          941
       22,186

    -7%
    -61%
    -38%
    254%
    -14%
July
500
500L
500X
124

    1026
    171
    597
    450
    2,244

 1,089
 225
 944
 480
  2,738

  -6%
   -24%
   -37%
   -6%
   -18%

    8,482
    917
    4577
    2950
    16926

        8,876
       2,567
       7,526
          481
       19,450

    -4%
    -64%
    -39%
    513%
    -13%
June
500
500L
500X
124

    995
    184
    553
    510
    2,242

 1,115
 279
 934
 1
  2,329

  -11%
   -34%
   -41%
    New
   -4%

    7,456
    746
    3980
    2500
    14,682

        7,787
       2,342
       6,582
           1
       16,712

    -4%
    -68%
    -40%
    New
    -12%
May
500
500L
500X
124

    1,240
    163
    703
    564
    2,670

 1,573
 335
 1,262
 0
  3,170

  -21%
   -51%
   -44%
    New
   -16%

    6,461
    562
    3427
    1990
    12,440

        6672
       2,063
       5,648
           0
       14,383

    -3%
    -73%
    -39%
    New
    -14%
April
500
500L
500X
124

    1,201
    115
    758
    465
    2,539

 1,504
 466
 1,128
 0
  3,098

  -20%
   -75%
   -33%
    New
   -18%

    5,221
    399
    2724
    1426
    9,770

        5099
       1728
       4,386
           0
        11213

    2%
    -77%
    -38%
    New
    -13%
March
500
500L
500X
124

    1,671
    106
    726
    419
    2,922

 1,494
 535
 1,056
 0
  3,085

  12%
   -80%
   -31%
    New
   -5%

    4,020
    284
    1966
    961
    7,231

        3595
       1262
       3,258
           0
        8,115

    12%
    -77%
    -40%
    New
    -11%
Feb
500
500L
500X
124

    1,131
    72
    640
    302
    2,145

 1120
 370
 1,161
 0
  2,651

  1%
   -81%
   -45%
    New
   -19%

    2,349
    178
    1240
    542
    4,309

        2101
       727
       2,202
           0
        5,030

    12%
    -76%
    -44%
    New
    -14%
Jan
500
500L
500X
124

    1,218
    106
    600
    240
    2,164

 981
 357
 1,041
 0
  2,379

  24%
   -70%
   -40%
    New
   -9%

    1,218
    106
    600
    240
    2,164

        981
       357
       1,041
           0
        2,379

    24%
    -70%
    -42%
    New
    -9%


*Correction 1/24/17: We originally reported that Fiat 500 production for the NAFTA market ended in Toluca, Mexico last year to make way for truck production. This was incorrect.



Sources: FCA US LLC, Fiat Mexico, Fiat Canada
Images: FCA and Author

1 comment:

Cartailing said...

I'm kind of surprised by the declines in percentages. I feel like I saw more Fiats in 2017 that all previous years combined. It probably helps that 2 of my friends picked one up, but still, I feel like I've been seeing them all over the road! Hopefully their fortunes in 2018 will change.