Fiat 500 USA Homepage

What's new in the Fiat 500 world

2019 Fiat 500 Revealed

Complete pricing details on the new 2019 Fiat 500 are here.

Fiat 500X All-Wheel-Drive System-Explored

A look at the 500X's All-Wheel-Drive system and how it stacks up to the competition

Fiat 124 Spider!

Everything you need to know about the new Iconic Fiat 124 Spider.

The Roomy Fiat 500L

The Fiat 500L has the room of a full-sized car within its subcompact dimensions. Learn more about this versatile car

Alfa Romeo Stelvio!

Read all about the exciting Alfa Romeo Stelvio here.

Why are Fiat enthusiasts crazy about their cars?

Articles that look at some of the great cars, features and accomplishments that make up the Fiat Brand

Tuesday, July 9, 2013

Fiat 500 - Born on the Fourth of July!

2007 Fiat 500 Unveil

The Nuova Fiat 500 was launched in 1957 and brought affordable transportation to a nation that was still struggling to recover from the devastation of war. More than just transportation though, the happy and cheerful Fiat 500 had a bright personality that conveyed a joy of living that is typically an Italian way of looking at life. Fifty years later, this personality was captured with the new Fiat 500 we enjoy today. Take a look back at the spectacular launch of this modern icon with these videos from July 4, 2007.
















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