Fiat 500 USA Homepage

What's new in the Fiat 500 world

2018 Fiat 500 Pricing Revealed

Complete pricing details on the new 2018 Fiat 500 are here.

Fiat 500X Safety Systems Explored

The Fiat 500X is available with an astounding 70 safety features and systems. Here is the complete list and what they do.

2018 Fiat 124 Spider Model Changes

What's new for the 2018 Fiat 124 Spider.

The Roomy Fiat 500L

The Fiat 500L has the room of a full-sized car within its subcompact dimensions. Learn more about this versatile car

We cover Alfa Romeo!

The complete Alfa Romeo Five-Year Business Plan is here

Customize and Accessorize your Fiat 500X!

How to install popular Fiat 500X accessories. Complete guides, plus useful links

Ride of the Month Contest
Your One Stop Fiat 500 Shop!

Thursday, August 2, 2018

Fiat Sales for July 2018

2018 Fiat 500 Urbana

Fiat sales are in for July and show Fiat sold a total of 1,240 cars in the US last month. This compares to 2,244 vehicles sold in July 2017 making for a 45 percent decline. All models posted losses compared to the same month last year including the 500L which had been enjoying a sales renaissance beginning last September. While sales of the 500L were down 37 percent last month, sales of this model are still up 10 percent overall for the year.

Fiat 500L


Sales of other Fiat models have not fared as well this year with the 500 being off 69 percent, 500X crossovers being down 37 percent and even the 124 Spider, which should be enjoying the convertible selling season, lagging behind 22 percent year-to-date compared to last year.

Fiat 500X Urbana
Fiat 500X Urbana is a new trim level offered on the 500X.


All this news has Fiat enthusiasts scratching their head wondering what Fiat USA is going to do to try to reverse the trend. New trim is being offered on the 2018 500X and 500L models which is nice, but the late availability of the traditional best selling 500 hatch and Cabrio models have severely impacted sales. While the 2018 500 has finally made it into showrooms, it begs the questions are they too late and should they have been called 2019s?

Sergio Marchionne


Fiat July News
The biggest headline last month was the sudden passing of Sergio Marchionne, the former CEO of FCA and Ferrari, among other things. The link below has all our Marchionne stories you may find interesting.



Fiat and the Hoonigan brand teamed up with a contest to promote the car enthusiast and motorsport lifestyle. The winner gets a new 124 Spider Abarth plus joins the Hoonigan team. We have the details of this fun and entertaining contest.


Fiat 124 Spider Abarth

Italian cars are known for being fun and cool and the experts at Driving Today agree, naming the Fiat 500e and 124 Abarth Spider to their Top 10 List of Coolest Cars Under $35,000. The list ranks the cars for their cool factor, and the two Fiats beat out some impressive competition. We posted the details, and the cars the 500e and Spider Abarth outshone.



The 2018 Fiat 500 range is available in up to 11 exterior colors, depending on the model. We list the new colors including their color codes, plus the discontinued colors from last year.



Fiat Brand Sales in the United States January through July 2018
Fiat 500Current MonthLast YearVol ChangeCurrent YTDLast Year YTDVol Change
July
500
500L
500X
124

    363
    107
    378
    392
    1,240

 1026
 171
 597
 450
  2,244

  -65%
   -37%
   -37%
   -13%
   -45%

    2625
    1011
    3603
    2286
    9,525

        8,482
       917
       4577
          2950
        16926

    -69%
    10%
    -21%
    -23%
    -44%
June
500
500L
500X
124

    354
    157
    514
    401
    1,426

 995
 184
 553
 510
  2,242

  -64%
   -15%
   -7%
   -21%
   -36%

    2262
    904
    3225
    1894
    8,285

        7,456
       746
       3980
          2500
        14682

    -70%
    21%
    -19%
    -24%
    -44%
May
500
500L
500X
124

    264
    184
    568
    425
    1,441

 1240
 163
 703
 564
  2,670

  -79%
   13%
   -19%
   -25%
   -46%

    1908
    747
    2711
    1493
    6,859

        6,461
       562
       3427
          1990
        12440

    -70%
    33%
    -21%
    -25%
    -45%
April
500
500L
500X
124

    335
    168
    564
    337
    1,404

 1201
 115
 758
 465
  2,539

  -72%
   46%
   -26%
   -28%
   -45%

    1644
    563
    2143
    1068
    5,418

        5,221
       399
       2724
          1426
        9770

    -69%
    41%
    -21%
    -25%
    -45%
March
500
500L
500X
124

    439
    173
    607
    325
    1,544

 1671
 106
 726
 419
  2,922

  -74%
   63%
   -16%
   -22%
   -47%

    1309
    395
    1579
    731
    4,014

        4,020
       284
       1,966
           961
        7,231

    -67%
    39%
    -20%
    -24%
    -44%
Feb
500
500L
500X
124

    416
    118
    484
    223
    1,241

 1131
 72
 640
 302
  2,145

  -63%
   64%
   -24%
   -26%
   -42%

    870
    222
    972
    406
    2,470

        2,349
       178
       1,240
           542
        4,309

    -63%
    25%
    -22%
    -25%
    -43%
Jan
500
500L
500X
124

    454
    104
    488
    183
    1,229

 1218
 106
 606
 240
  2,164

  -63%
   -2%
   -19%
   -24%
   -43%

    454
    104
    488
    183
    1,229

        1,218
       106
       600
           240
        2,164

    -63%
    -2%
    -19%
    -24%
    -43%



Sources: FCA US LLC.

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