.jpg "Fiat 500T Front Emblem")
Overall Fiat brand sales for October 2014 were up 1 percent, making it the best October since the brand was re-introduced to the US market in 2011.
October Fiat 500 hatchback and Cabrio sales were up 18 percent compared to the same month last year. This is the third month in a row that the Fiat 500 has shown double-digit sales increases compared to the same period last year.
- October 2014 vs. October 2013 up 18%
- September 2014 vs. September 2013 up 29%
- August 2014 vs. August 2013 up 12%
The Fiat 500 has also been doing well compared to its competitors:
- Fiat 500 year-to-date sales 29,422
- Volkswagen Golf year-to-date sales 25,277
- Volkswagen Beetle year-to-date sales 25,247
- Hyundai Veloster year-to-date sales 24,617
- Mini Cooper year-to-date sales 23,647
- Scion tC year-to-date sales 15,695
- Mitsubishi Mirage year-to-date sales 14,240
- Toyota Yaris year-to-date sales less than 12,000
- Smart ForTwo year-to-date sales 8,665
- Scion iQ year-to-date sales 1,871
.jpg "Fiat 500L Trekking")
Fiat 500L October sales were also up compared to September. Fiat sold 919 Fiat 500L MPVs in October, up 48 percent over September's total. The Fiat 500L has been clawing back sales after a recent recall sidelined it from being sold for nearly 2 months.
October News Recap
The debut of the Fiat 500X crossover was October's biggest news. Fiat unveiled the 500X in a typically spectacular way at the Paris Motor Show. The Fiat 500X is slightly longer than the 500L MPV, but much sleeker with a sophisticated, elegant look. We should see the Fiat 500X crossover here in the US sometime next spring. We will be covering the US debut at the Los Angeles Auto Show later this month, so keep an eye on Fiat500USA.com!
Fiat SpA officially merged with Chrysler LLC and became Fiat Chrysler Automobiles (FCA). It is a new chapter in the 115-year-old Italian company's history and marks big changes. The official headquarters for the new company is now in the United Kingdom and the company has been incorporated in the Netherlands - all for tax and legal reasons. What this means is Fiat Chrysler Automobiles is the seventh largest car company in the world and can bring consumers the best engineering and design talents from across two continents. Expect FCA cars to be sophisticated with designs that are never boring.
October brought news is Fiat Chrysler Automobiles will spin off its Ferrari supercar maker as a stand alone company. It will sell 10 percent of the legendary Ferrari company on the open market to raise capital to fund expanding the FCA lineup - specifically Alfa Romeo and other Fiat models. The remaining 90 percent will be distributed among current owners of FCA stock. The largest holder of Fiat stock is controlled by the Agnelli family, the heirs to the original founder of Fiat, so Ferrari will remain an Italian run company.
Fiat 500 Sales in the United States - Jan - Oct 2014
| Fiat 500 | Current Month | Last Year | Vol Change | Current YTD Total | Last Year YTD Total | Vol Change |
|---|---|---|---|---|---|---|
| Oct 2014 500 500L | 2,806 919 3,725 | 2,378 1,296 3,674 | 18% -29% 1% | 29,422 9,804 39,226 | 31,372 5,044 36,416 | -6% 94% 8% |
| Sept 2014 500 500L | 2,737 623 3,360 | 2,126 1,031 3,157 | 29% -40% 6% | 26,616 8,885 35,5011 | 28,994 3,748 32,742 | -8% 137% 8% |
| Aug 2014 500 500L | 3,329 33 3,362 | 2,976 1,214 4,190 | 12% -97% -20% | 23,879 8,262 32,141 | 26,868 2,717 29,585 | -11% 204% 9% |
| July 2014 500 500L | 2,371 1,436 3,807 | 2,821 962 3,783 | -16% 49% 1% | 20,550 8,229 28,779 | 23,892 1,503 25,395 | -14% 448% 13% |
| June 2014 500 500L | 3,328 1,150 4,478 | 3,509 541 4,050 | -5% 113% 11% | 18,179 6,793 24,972 | 21,071 512 21,612 | -14% 1,156% 16% |
| May 2014 500 500L | 3,337 1,434 4,771 | 4,051 0 4,051 | -18% new 18% | 14,851 5,643 20,494 | 17,562 0 17,562 | -15% new 17% |
| April 2014 500 500L | 3,041 1,257 4,298 | 3,899 0 3,899 | -22% new 10% | 11,514 4,209 15,723 | 13,511 0 13,511 | -15% new 16% |
| March 2014 500 500L | 3,316 1,422 4,738 | 3,807 0 3,807 | -13% new 24% | 8,473 2,952 11,425 | 9,612 0 9,612 | -12% new 19% |
| Feb 2014 500 500L | 2,664 801 3,465 | 3,302 0 3,302 | -19% new 5% | 5,157 1,530 6,687 | 5,805 0 5,805 | -11% new 15% |
| Jan 2014 500 500L | 2,493 729 3,222 | 2,503 0 2,503 | 0% new 29% | 2,493 729 3,222 | 2,503 0 2,503 | 0% new 29% |
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*Sales sources: FCA, Automotive News
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