Fiat 500 USA Homepage

What's new in the Fiat 500 world

Driving the Fiat 500 Abarth Automatic

With lightning fast shifts, the Fiat 500 Abarth automatic is not your typical slushbox automatic

Fiat 500X All- Wheel-Drive System Explored

The Fiat 500X has an advanced All-Wheel-Drive system. See how it outperforms the competition.

Driving the New Fiat 124 Spider and Abarth!

A look at how the new Fiat 124 Spider stacks up against the original

Fiat 500L Design

Within its compact dimensions, the Fiat 500L has the room of a full-sized car. See how Fiat did it and the concept and goals of the design team

Alfa Romeo Giulia Quadrifoglio Debut

Watch the Alfa Romeo Giulia Quadrifoglio Debut Video at the LA Autoshow

Fiat 500 Abarth Oil Change

Everything you need to know about changing the oil on a Fiat 500 Abarth and 500 Turbo

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Wednesday, October 1, 2014

Fiat 500 Sales For September 2014

2015 Fiat 500 Sport


Three years after its debut in 2011, the Fiat 500 can still pull sales numbers. Sales of Fiat 500 hatchback and Cabrio models were up 29 percent for the month of September compared to the same month a year ago. It was the 500's best September since 2012 and the second month in a row the 500 has posted sales gains over last year.

Sales of the Fiat 500L MPV resumed last week after a recall sidelined the model since August 1st. Deliveries of the Fiat 500L MPV totaled 623 for September, a strong showing for only 1 week.

Total Fiat sales in the United States were up 6 percent in September compared with the same month a year ago. Overall Fiat sales through September amounted to 35,501 compared to 32,742 through the same period last year, an 8 percent increase. Considering the 500L was unavailable for nearly 2 months, Fiat is doing well.

2015 Fiat 500 Interior


Olivier Francois, Global Head of the Fiat Brand offered some perspective on Fiat sales in North America in a recent interview by Forbes.

According to Francois, Fiat sales of about 60,000 units a year in North America have given it about a 60-percent share of the sub-compact car segment which includes Mini, Smart and other similarly sized cars. What's more, after just a year, Fiat reached the same U.S. sales volume as Kia required five years to achieve and that Mini couldn’t achieve until its seventh year in the market.

Fiat 500L Lounge

September Recap
This year, Fiat wasted no time getting end of model year incentives added to clear out stocks of 2014 cars. Depending on location, incentives up to $3,500 are available on certain models.



Owners of the Fiat 500L received recall notifications to set up times to have their car receive an updated drivers side knee airbag. The procedure takes less than a half hour and is at no expense to owners. During routine testing, engineers determined the driver's knee air bag did not meet NHTSA test criteria for 5 percent of female UNBELTED drivers. This is due to irregularities on how the airbag was folded during its manufacturing.


The all-electric Fiat 500e was promoted last month with a $199 lease deal for Oregon and California residents. Other 500e news is the company is working with the Michigan based NextEnergy company on technology that would allow a Fiat 500e to power your home.



Fiat 500X


Fiat 500X
Biggest news in September was that Fiat posted a few teaser videos of the upcoming Fiat 500X Crossover. Fiat500USA.com was able to secure images of the Fiat 500X taken during the filming of a commercial in Italy. Make sure you visit the Fiat 500X Forum!





Fiat 500 Sales in the United States - Jan - Sept 2014
Fiat 500Current MonthLast YearVol ChangeCurrent YTD TotalLast Year YTD TotalVol Change
Sept 2014
500
500L

    2,737
    623
    3,360

  2,126
    1,031
  3,157

    29%
    -40%
    6%

    26,616
    8,885
    35,5011

       28,994
         3,748
       32,742

    -8%
   137%
    8%
Aug 2014
500
500L

    3,329
    33
    3,362

  2,976
    1,214
  4,190

    12%
    -97%
    -20%

    23,879
    8,262
    32,141

       26,868
         2,717
       29,585

    -11%
   204%
    9%
July 2014
500
500L

    2,371
    1,436
    3,807

  2,821
    962
  3,783

    -16%
    49%
    1%

    20,550
    8,229
    28,779

       23,892
         1,503
       25,395

    -14%
   448%
    13%
June 2014
500
500L

    3,328
    1,150
    4,478

  3,509
    541
  4,050

    -5%
    113%
    11%

    18,179
    6,793
    24,972

       21,071
          512
       21,612

    -14%
    1,156%
     16%
May 2014
500
500L

    3,337
    1,434
    4,771

  4,051
     0
  4,051

   -18%
    new
    18%

    14,851
    5,643
    20,494

       17,562
            0
       17,562

    -15%
    new
    17%
April 2014
500
500L

    3,041
    1,257
    4,298

  3,899
    0
  3,899

   -22%
    new
    10%

    11,514
   4,209
    15,723

        13,511
              0
        13,511

    -15%
    new
    16%
March 2014
500
500L

    3,316
    1,422
    4,738

  3,807
    0
  3,807

   -13%
    new
    24%

    8,473
    2,952
    11,425

        9,612
            0
        9,612

    -12%
    new
    19%
Feb 2014
500
500L

    2,664
    801
    3,465

  3,302
     0
  3,302

   -19%
    new
    5%

    5,157
    1,530
    6,687

        5,805
            0
        5,805

    -11%
    new
    15%
Jan 2014
500
500L

    2,493
    729
    3,222

  2,503
    0
  2,503

   0%
    new
    29%

    2,493
    729
    3,222

        2,503
           0
        2,503

    0%
    new
    29%


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*Sales sources: FCA, Automotive News

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