The Fiat 500 is one of the most awarded cars on the road today. Here is a look at some of the accolades the 500 has won.
The Fiat 500X has an advanced All-Wheel-Drive system. See how it outperforms the competition.
A look at how the new Fiat 124 Spider stacks up against the original
Within its compact dimensions, the Fiat 500L has the room of a full-sized car. See how Fiat did it and the concept and goals of the design team
FIAT 500, FIAT 500L, Fiat 500X AND FIAT 500 ABARTH SPECS
Monday, September 27, 2010
Head of Fiat North America comments on the 500 Prima Edizione
Laura Soave, Head of Fiat Brand North America, has commented on the sell out of the Fiat 500 Prima Edizione on Chrysler's blog.
“It’s important that the Fiat enthusiasts and fans are among the first to receive their very own Fiat 500 Prima Edizione special edition vehicles, as they share the same excitement about the brand’s presence in North America. As we begin to introduce Fiat to North America, our goal is to develop a solid relationship with our customers so they are made to feel as part of the brand. Over 1,000 people are on the wait-list for the Prima Edizione, a clear indication of the buzz that the Fiat 500 is generating among our fans.”
You can read more here.
Soave is the executive in charge of Fiat’s return in North America and is responsible for developing the marketing, sales, service and dealer network organizations.
If the Prima Edizione is any indication, I would say she's doing a great job!