The Fiat 500 had its best month of sales this year. Fiat 500 sales were up 50% in November compared to previous months. Fiat sold 707 of their iconic model last month, compared to 472 cars the company had been averaging so this year. Fiat updated the 500 hatch and Cabrio models with a turbocharged engine this year, and it seems the word is finally getting out it is the most powerful car in its class.
This glimpse of good news is tempered by overall brand sales that were down 24 % for the month and 41% for the year, comparing these periods to last year. Sales of all models were down when compared to the previous year. To counter this trend, Fiat is offering great incentives. These can be checked out here on Fiat's Incentive Page.
Fiat News for November
November brought exciting news for Fiat fans with the introduction of the refreshed 500X at the LA Auto Show. The new 500X sports subtle styling enhancements and upgraded features including a more powerful engine. The 500X now has the most engine torque in its class. The stylish 500X brings Italian sophistication to the mundane and common CUV segment.
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Fiat Brand Sales in the United States January through November 2018
| Fiat 500 | Current Month | Last Year | Vol Change | Current YTD | Last Year YTD | Vol Change |
|---|---|---|---|---|---|---|
| Nov 500 500L 500X 124 | 707 47 358 197 1,309 | 782 127 556 268 1,733 | -10% -63% -36% -26% -24% | 4952 1374 4887 3331 14,544 | 12018 1553 6992 4191 24754 | -59% -12% -30% -21% -41% |
| Oct 500 500L 500X 124 | 528 96 308 219 1,151 | 801 159 561 248 1,769 | -34% -40% -45% -12% -35% | 4245 1327 4529 3134 13,235 | 11236 1426 6436 3923 23021 | -82% -7% -30% -20% -43% |
| Sept 500 500L 500X 124 | 529 84 286 286 1,185 | 1016 209 638 343 2,206 | -48% -60% -55% -17% -46% | 3717 1231 4221 2915 12084 | 10435 1267 5875 3675 21252 | -64% -3% -28% -21% -43% |
| Aug 500 500L 500X 124 | 563 136 332 343 1,374 | 937 141 660 382 2,120 | -40% -4% -50% -10% -35% | 3188 1147 3935 2629 10,889 | 9419 1058 5237 3332 19046 | -66% 8% -25% -21% -43% |
| July 500 500L 500X 124 | 363 107 378 392 1,240 | 1026 171 597 450 2,244 | -65% -37% -37% -13% -45% | 2625 1011 3603 2286 9,525 | 8,482 917 4577 2950 16926 | -69% 10% -21% -23% -44% |
| June 500 500L 500X 124 | 354 157 514 401 1,426 | 995 184 553 510 2,242 | -64% -15% -7% -21% -36% | 2262 904 3225 1894 8,285 | 7,456 746 3980 2500 14682 | -70% 21% -19% -24% -44% |
| May 500 500L 500X 124 | 264 184 568 425 1,441 | 1240 163 703 564 2,670 | -79% 13% -19% -25% -46% | 1908 747 2711 1493 6,859 | 6,461 562 3427 1990 12440 | -70% 33% -21% -25% -45% |
| April 500 500L 500X 124 | 335 168 564 337 1,404 | 1201 115 758 465 2,539 | -72% 46% -26% -28% -45% | 1644 563 2143 1068 5,418 | 5,221 399 2724 1426 9770 | -69% 41% -21% -25% -45% |
| March 500 500L 500X 124 | 439 173 607 325 1,544 | 1671 106 726 419 2,922 | -74% 63% -16% -22% -47% | 1309 395 1579 731 4,014 | 4,020 284 1,966 961 7,231 | -67% 39% -20% -24% -44% |
| Feb 500 500L 500X 124 | 416 118 484 223 1,241 | 1131 72 640 302 2,145 | -63% 64% -24% -26% -42% | 870 222 972 406 2,470 | 2,349 178 1,240 542 4,309 | -63% 25% -22% -25% -43% |
| Jan 500 500L 500X 124 | 454 104 488 183 1,229 | 1218 106 606 240 2,164 | -63% -2% -19% -24% -43% | 454 104 488 183 1,229 | 1,218 106 600 240 2,164 | -63% -2% -19% -24% -43% |
Source:FCA US LLC
Images: FCA and author
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