Fiat 500 USA Homepage

What's new in the Fiat 500 world

Fiat 500X All-Wheel-Drive System-Explored

A look at the 500X's All-Wheel-Drive system and how it stacks up to the competition

2018 Fiat 124 Spider Model Changes

What's new for the 2018 Fiat 124 Spider.

Fiat 500L Design

Within its compact dimensions, the Fiat 500L has the room of a full-sized car. See how Fiat did it and the concept and goals of the design team.

We cover Alfa Romeo!

All you need to know about Alfa Romeo

Fiat 500 How To

See how to install a carbon fiber dashboard on a Fiat 500 and 500 Abarth.

Ride of the Month Contest
Your One Stop Fiat 500 Shop!

Tuesday, April 26, 2016

Fiat 124 Spider Free Like a Bird Ad


The new Fiat 124 Spider is coming soon and promises to make you feel free like a bird... Wait, strike that and reverse it...




Fiat has a new commercial for the Fiat 124 Spider that uses the bird's eye view of a white-tailed eagle to capture the feeling of freedom when driving the open top roadster. But being a Fiat ad means there has to be a twist. Watch and see.


Filmed in the Campania region of southern Italy, Fiat worked closely with world-renowned falconer, Jacques-Olivier Travers to help create the video. Travers is from the conservation movement called FREEDOM, a group that promotes protecting wildlife and the environment throughout Europe. Visit the FREEDOM website to learn more.



Behind the scenes making of the Fiat Free Like a Bird launch video.  Visit the Fiat USA YouTube Channel for more videos.



Source: FCA US LLC YouTube channel


No comments: