Fiat 500 USA Homepage

What's new in the Fiat 500 world

Driving the Fiat 500 Abarth Automatic

With lightning fast shifts, the Fiat 500 Abarth automatic is not your typical slushbox automatic

Fiat 500X All- Wheel-Drive System Explored

The Fiat 500X has an advanced All-Wheel-Drive system. See how it outperforms the competition.

Driving the New Fiat 124 Spider and Abarth!

A look at how the new Fiat 124 Spider stacks up against the original

Fiat 500L Design

Within its compact dimensions, the Fiat 500L has the room of a full-sized car. See how Fiat did it and the concept and goals of the design team

Alfa Romeo Giulia Quadrifoglio Debut

Watch the Alfa Romeo Giulia Quadrifoglio Debut Video at the LA Autoshow

Fiat 500 Abarth Oil Change

Everything you need to know about changing the oil on a Fiat 500 Abarth and 500 Turbo

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Tuesday, May 6, 2014

Fiat 2014 Business Plan

2018 Fiat 500 US Model Lineup

The Fiat brand outlined its business plan for the next five years today. Below are a few notable quotes and the full business plan for your reading.

Olivier Francois, Global Head Fiat Brand...
  • "A brand you pay a little bit more for because it makes you feel special.”
  • " Logic and magic are Fiat's key attributes"
  • Fiat aims for 1.9 million global sales in 2018, up from 1.5 million in 2013.
  • Fiat's goal is for 100,000 North American sales in 2018, double its sales in 2013.

Fiat North American product plans
  • Fiat 500X arrives US Fiat Studios beginning of 2015.
  • Fiat Specialty car arriving end of 2015. Car widely anticipated as
    Roadster built in joint venture with Mazda.
  • Not listed in presentation, but sources say expect substantial enhancements for the Fiat 500 over the next few years.

Below is Fiat's 2014 - 2018 business plan, presented today, May6, 2014.


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