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Tuesday, January 19, 2010

Fiat's 2009 sales: The best performance by any of Europe's big car makers




Fiat Group closed out 2009 selling 1,254,829 cars, up 6.3 percent from 2008. This is despite the overall market being down 1.6 percent. Their command of the European market rose to 8.7 percent, up .7 percent from last year. This was the best performance by any of Europe's big car makers.

By contrast, sales by France's Renault SA were up only 3.9 percent and Volkswagen AG — Europe's biggest car maker — were up just 0.7 percent.

All Fiat Group car divisions posted gains over last year except for the luxury sports car division Ferrari/Maserati, which saw a slight decline. This slight decline is amazing in light of the global economic crisis.

Below is the breakdown for each division's sales:

Fiat 1,016,340 units: up 6.1 percent




Lancia 121,549 units: up 6.6 percent




Alfa Romeo 110,545 units: up 8.1 percent




Ferrari/Maserati 6,395 units: down .3 percent

This performance by the Fiat Group this past year, under the adept leadership of Sergio Marchionne, gives us some hope for Chrysler in 2010.

Photos used with permission of Fiat Group

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