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Thursday, September 1, 2016

Fiat Sales for August 2016

Fiat 500C Cabrio

Fiat sold 2,732 cars last month, nearly matching the previous month's 2,754 cars, but still off from last year's pace. Fiat sales for August 2016 were down 21 % compared to the same month last year, and year-to-date sales are down an average of 17 - 18 % compared to last year.

Last month Fiat sold a total of 1,243 500 hatchbacks, up 13 %from the month before. The Fiat 124 Spider recorded 460 sales in August, down from the 480 sold in July. A lack of manual transmissions in certain parts of the country may be playing a significant role in that.


Fiat 500 Sport

The first shipment of production 124 Spider Abarths is about to hit the shore within the coming week, so look to see the hottest version of the Fiat Spider to show up at Fiat Studios later this month. Also expect the model range to get filled out. Make sure you get to your dealer and put your deposits down, especially as there is a Labor Day Sale this weekend!

Also, speaking of new cars, 2017 will bring a major shakeup in the Fiat lineup, and we will have news of this up shortly.


2017 Fiat 124 Spider Abarth

August Fiat News

Fiat released details on the Abarth Racing Heritage option on the new Fiat 124 Spider Abarth. This is the Abarth Spider's signature, hand-painted, blacked out hood and trunk that pays homage to the original 124 Abarth Rally. The option is aimed at the collectors and aficionados of the legendary marque.

Read more here:

Bondurant Abarth Spider


Abarth partnered with the Bob Bondurant School of High Performance Driving to host the 2017 Abarth Experience. The Abarth Track Experience gives owners of a new 500 Abarth or 124 Abarth Spider a chance to sample the full performance of the car on a race track under the supervision of a professional driving instructor.

Read more here:

Fiat Brand Sales in the United States, January - August 2016
Fiat 500Current MonthLast Year 2015Vol ChangeCurrent YTD TotalLast Year YTD TotalChange  %
Aug
500
500L
500X
124

    1,243
     131
     898
    460
    2,732

  2,102
   314
    1,061
    0
  3,477

   -41%
   -58%
   -15%
    New
   -21%

    10,095
    2,687
    8,348
    885
    22,015

      17,982
       6,334
        2,279
        0
      26,595

   -44%
   -58%
   266
   New
   -17%
July
500
500L
500X
124

    1,097
     227
     950
    480
    2,754

  1,940
   314
    942
    0
  3,196

   -43%
   -28%
   1%
    New
   -14%

    8,857
    2,527
    7,481
    481
    19,346

      15,880
       6,020
        1,218
       0
      23,118

   -44%
   -58%
   514
   New
   -16%
June
500
500L
500X
124

    1,113
     274
    1,156
    1
    2,544

  2,283
   530
    324
    0
  3,137

   -51%
   -48%
   257
    New
   -19%

    7,932
    2,338
    7,464
    1
    17,735

      15,390
       6,076
         332
        0
      21,798

   -48%
   -62%
   2148
   New
   -19%
May
500
500L
500X

    1,553
     334
    1,250
    3,137

  2,614
   1,245
     8
  3,867

   -41%
   -73%
 15K
   -19%

    6,819
    2,064
    6,308
    15,911

      13,107
       5,546
         8
      18,661

   -48%
   -63%
   7.9K
   -19%
April
500
500L
500X

    1,488
     463
    1,094
    3,045

  2,498
   1,258
     0
  3,756

   -40%
   -63%
    New
   -19%

    5,266
    1,730
    5,058
    12,054

      10,493
       4,301
        0
      14,794

   -50%
   -60%
   New
   -19%
Mar
500
500L
500X

    1,490
     533
    1,399
    3,422

  3,276
   1,218
     0
  4,494

   -55%
   -56%
    New
   -24%

    3,778
    1,267
    3,964
    9,009

      7,995
       3,043
         0
      11,038

   -53%
   -58%
   New
   -18%
Feb
500
500L
500X

    1,081
     365
    1,547
    2,993

  2,333
   956
     0
  3,289

   -54%
   -62%
    New
   -9%

    2,288
     734
    2,565
    5,587

      4,719
       1,825
        0
       6,544

   -52%
   -60%
   New
   -15%
Jan
500
500L
500X

    1,207
     369
    1,018
    2,594

  2,386
   869
     0
  3,255

   -49%
   -58%
    New
   -20%

    1,207
     369
    1,018
    2,594

      2,386
       869
         0
      3,255

   -49%
   -58%
   New
   -20%





Figures and sources: FCA US LLC,
Images: FCA US LLC and author

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