Fiat 500 USA Homepage

What's new in the Fiat 500 world

Driving the Fiat 500 Abarth Automatic

With lightning fast shifts, the Fiat 500 Abarth automatic is not your typical slushbox automatic

Fiat 500X Earns Highest Safety Award

The Fiat 500X has the highest possible IIHS safety rating in its class

Driving the New Fiat 124 Spider and Abarth!

A look at how the new Fiat 124 Spider stacks up against the original

Fiat 500L Design

Within its compact dimensions, the Fiat 500L has the room of a full-sized car. See how Fiat did it and the concept and goals of the design team

Alfa Romeo Giulia Quadrifoglio Debut

Watch the Alfa Romeo Giulia Quadrifoglio Debut Video at the LA Autoshow

Fiat 500 Abarth Oil Change

Everything you need to know about changing the oil on a Fiat 500 Abarth and 500 Turbo


Your One Stop FIAT 500 Shop!

Thursday, June 16, 2016

Fiat 500 Number 1 in Total Quality Again!

Fiat 500 Cabrio and Hatch

The Fiat 500 was ranked number one in total quality in Strategic Vision's Total Quality Awards program. This is the third time the Fiat 500 has earned the top award in its class. The 500 won the title last year and in 2012. Additionally, Fiat tied with Kia for the title of industry’s best brand for total quality under $26,000.

The research firm Strategic Vision specializes in understanding consumer decision-making and is used by a variety of Fortune 100 clients. The Total Quality Award measures the quality of the vehicle itself, as well as the quality of the experience of owning and driving it. For the Fiat 500 to win this award three times since 2012 speaks very well of the ownership experience.

Total Quality Index score is ranked by customers and is based on the following categories:

  • Satisfaction with the complete ownership experience
  • Perception of quality
  • Owner reported delight
  • Future purchase intent
  • Emotional attachment to vehicle
Fiat 500c Cabrio

Strategic Vision has presented Total Quality Awards annually since 1995 and is said to be the automotive industry’s most complete measure of the quality of a new car. This year more than 39,000 owners of new 2016 model year vehicles took part in the survey. The quality study uses more than 155 specific aspects of the customer experience to form a unique and complete measure of the total ownership experience.

Read related stories:

source: FCA US LLC, Strategic Vision

No comments: