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Driving the Fiat 500 Abarth Automatic

With lightning fast shifts, the Fiat 500 Abarth automatic is not your typical slushbox automatic

Fiat 500X All- Wheel-Drive System Explored

The Fiat 500X has an advanced All-Wheel-Drive system. See how it outperforms the competition.

Driving the New Fiat 124 Spider and Abarth!

A look at how the new Fiat 124 Spider stacks up against the original

Fiat 500L Design

Within its compact dimensions, the Fiat 500L has the room of a full-sized car. See how Fiat did it and the concept and goals of the design team

Alfa Romeo Giulia Quadrifoglio Debut

Watch the Alfa Romeo Giulia Quadrifoglio Debut Video at the LA Autoshow

Fiat 500 Abarth Oil Change

Everything you need to know about changing the oil on a Fiat 500 Abarth and 500 Turbo

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Tuesday, October 1, 2013

Fiat 500 September Sales Dip

Fiat 500T

Fiat 500 sales for September took a sizable dip, ending 18-consecutive months of year-over-year sales growth. Overall sales of the Fiat 500 were down 24 percent last month compared to the same month last year. Especially hit hard were 500 Hatchback and Cabrio sales, which recorded a 49 percent sales slump. However, it should be mentioned that September 2012 was the best selling month ever for the 500. Last year's sales were also helped by aggressive year end incentives that curiously haven't yet happened this year. Still, 500 Hatchbacks and Cabrios sales have slowed over the past few months and need a good jolt to get back on track.

Fiat 500L sales also took a disconcerting hit in September and recorded a 16 percent drop compared to last month. Fiat Studios point to a varied product mix and the inability to get certain colors having hurt sales.

Auto sales in general for September are expected to be down somewhat due to many factors including weaker consumer confidence and the current uncertainty around the federal debt situation. Lowered gas prices also have not helped small car sales.

Whatever the reason for this decline in sales, expect Fiat to redouble their efforts in October and come up with something to inject some excitement and bring traffic into Fiat Studios. New models, such as the 500 Cattiva will be hitting dealerships and don't be surprised if you see more social media contests, enhanced incentives and other promotions to kick in this month.


Fiat 500 Sales in the United States - Jan - September 2013
Fiat 500Current MonthLast YearVol ChangeCurrent YTD TotalLast Year YTD TotalVol Change
Sept 2013
500
500L
 

    2,126
    1,031
    3,157

  4,176
   new
  4,176

    -49%
     new
    -24%

        28,994
          3,748
       32,742

        32,742
                 0
        32,742

    -11%
     new
    0%
August 2013
500
500L
 

    2,976
    1,214
    4,190

  4,150
   new
  4,150

    -28%
     new
    +1%

        26,868
          2,717
       29,585

        28,566
                 0
        24,416

     -6%
     new
    +4%
July 2013
500
500L
 

    2,821
     962
   3,783

  3,710
   new
  3,710

    -24%
     new
    +2%

        23,892
           1503
       25,395

        24,416
                 0
        24,416

     -2%
     new
    +4%
June 2013
500
500L
 

    3,509
     541
   4,050

  4,004
   new
  4,004

    -12%
     new
    +1%

        21,071
            541
       21,612

        20,706
                 0
        20,706

     -2%
     new
    +4%
May 2013      4,051  4,003     +1%        17,562        16,702  +5%
April 2013      3,899  3,849      +1%        13,511        12,699   +6%
March 2013      3,807  3,712      +3%         9,612          8,850   +9%
February 2013      3,302  3,227      +2%         5,805          5,138   +13%
January 2013      2,503  1,911     31%         2,503          1,911   +31%

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1 comment:

Anonymous said...

Expand your availability! I live in the middle of the Florida Panhandle and there are NO Fiat dealers in 200 miles. I would love to have an Abarth,but I need a dealer closer than that. You can't tell me that Tallhassee (FSU) and Panama City Beach could not support a Fiat store! My dad drove an 850 Roadster for 20 years-the new ones are better than that and he loved his.