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Driving the Fiat 500 Abarth Automatic

With lightning fast shifts, the Fiat 500 Abarth automatic is not your typical slushbox automatic

Fiat 500X Earns Highest Safety Award

The Fiat 500X has the highest possible IIHS safety rating in its class

Driving the New Fiat 124 Spider and Abarth!

A look at how the new Fiat 124 Spider stacks up against the original

Fiat 500L Design

Within its compact dimensions, the Fiat 500L has the room of a full-sized car. See how Fiat did it and the concept and goals of the design team

Alfa Romeo Giulia Quadrifoglio Debut

Watch the Alfa Romeo Giulia Quadrifoglio Debut Video at the LA Autoshow

Fiat 500 Abarth Oil Change

Everything you need to know about changing the oil on a Fiat 500 Abarth and 500 Turbo


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Tuesday, May 1, 2012

Fiat 500 Breaks Sales Records - Again

Fiat 500 cornering

The Fiat USA reports that April sales for the Fiat 500 have broken another record. A total of 3,849 Fiat 500s were sold last month, beating the previous month's record total of 3,712 units. This is the third straight month of record sales for the 500.

Fiat has continued to ramp up its marketing and promotion of the Fiat 500 with high profile, edgy ads featuring Charlie Sheen and the the beautiful Catrinel Menghia grabbing the public's attention. Fiat is also hitting social media hard with Facebook contests and events, such as "FIAT Drive for the Fans" (read here), "Abarth Wants You" (read here) and "Score a Scorpion" contest (read here). Keep an eye on Fiat USA's Facebook site this month as they have something in the works.

With the Fiat 500 Abarth hitting showrooms and the streets this month, expect to see an exciting May.

Fiat 500 Current Month Last Year Vol Change Current YTD Total Last Year YTD Total Vol Change
April 2012 3,849 882 336% 12,699 1,382 819%
March 2012 3,712 500 642% 8,850 500 1670%
3,227 0 New 5,138 0 New
1,911 0 New 1,911 0 New

1 comment:

Stefano said...

I like your blog a lot. Nice table for fiat sales, keep using this format!!!