Fiat 500 USA Homepage

What's new in the Fiat 500 world

Driving the Fiat 500 Abarth Automatic

With lightning fast shifts, the Fiat 500 Abarth automatic is not your typical slushbox automatic

Fiat 500X Earns Highest Safety Award

The Fiat 500X has the highest possible IIHS safety rating in its class

Driving the New Fiat 124 Spider and Abarth!

A look at how the new Fiat 124 Spider stacks up against the original

Fiat 500L Design

Within its compact dimensions, the Fiat 500L has the room of a full-sized car. See how Fiat did it and the concept and goals of the design team

Alfa Romeo Giulia Quadrifoglio Debut

Watch the Alfa Romeo Giulia Quadrifoglio Debut Video at the LA Autoshow

Fiat 500 Abarth Oil Change

Everything you need to know about changing the oil on a Fiat 500 Abarth and 500 Turbo

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Your One Stop FIAT 500 Shop!

Wednesday, February 8, 2012

Fiat 500 Abarth Super Bowl Ad Draws the Largest Online Traffic Increase

US Fiat 500 Abarth Seduction TV ad

The Fiat 500 Abarth "Seduction" Super Bowl Ad scored the largest online traffic increase according to Edmunds.com. Edmunds measured the impact of each Super Bowl car ad on its auto site, and found traffic to the Fiat 500 page increases 138 percent. Fiat500USA.com also had a huge spike of 10,000 pageviews during that one hour alone. Site traffic here is up an average of 70% since the ad aired.

US Fiat 500 Abarth Seduction's Catrinel Menghia

The Fiat 500 Abarth ad kicks off the year on a high note. This year will be an exciting year for Fiat 500 fans with the launch of the Fiat 500 Abarth this spring, the unveiling of both the new Fiat 500L in Geneva next month and the Fiat 500 EV electic car towards the end of the year.

Images: Chrysler Media

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