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Friday, November 4, 2011
The Fiat 500 Wins the Hottest Sport Compact Car Award
The Fiat 500 is an award magnet. The Fiat 500 had already won over 60 significant awards before it even came to the US and it is still racking them up. The latest win for the Fiat 500 is the Specialty Equipment Market Association (SEMA) Award for the “Hottest Sports Compact Car.”
The SEMA Award honors vehicles that specialty-equipment manufacturers believe are the best platforms for accessorization and showcase this year’s most unique products. The award recognized the Fiat 500 as the “Hottest Sport Compact Car” in its catagory. Winning the SEMA Award is significant because it means that owners of a Fiat 500 can expect to find more aftermarket accessories and customizing options available to them compared with its competitors.
Olivier Francois, Head of Fiat Brand and Chief Marketing Officer, Chrysler Group said of the award, “The Fiat 500’s timeless proportions and efficient design make it a perfect platform for customization. We are honored by the SEMA Award recognition and excited by the creativity and enthusiasm of our fans and the specialty-equipment manufacturers who continue to make the Cinquecento even more distinctive in the marketplace.”
Be sure to visit and contact 500MADNESS and HotFiat, two of the premier suppliers of aftermarket Fiat 500 accessories and sponsors of Fiat500USA.com.
More images of the Fiat 500 Titanium and 500 Carbon here on the Fiat USA Facebook Page.