Not sure of what you're doing this weekend? If you live near New York City, you now have plans! Fiat USA is bringing its debut commercial “Drive-in” to life as it sets up a weekend-long celebration and an outdoor cinema in Times Square, this Saturday and Sunday.
The “Simply More by FIAT” event presents an afternoon of food, music and games that are free and open to the public. Starting at dusk and in true “drive-in” style, the brand will show a double feature movie.
Dates and Location:
- Saturday, Aug. 13 – Sunday, Aug. 14
- New York – Times Square
- 7th Ave. between 43rd St. and 44th St. (Military Island)
- Opens to the public at 2 p.m., movie begins at dusk
- More than 30 vehicles placed along Military Island reserved for consumers to view double feature
Adapted from Chrysler Media press release